The first edition of Forbes Magazine‘s interactive media map shows that Alabama – and the rest of the southeastern United States – seems to be most influenced online by news reports from USA Today. That finding might surprise some of you out there. It won’t after a quick explanation of the methodology.
The map, scheduled to be updated monthly, takes a look at those links shared using website URL shortener bit.ly at a higher average rate than the rest of the country. While it doesn’t seem to take into consideration that some news organizations use their own shorteners – or even a different service – it does help folks get a better idea at exactly what’s influencing where while backing up some long held beliefs.
We’ll see how the map changes in the coming months (provided it’s a habit that wants to be changed by area residents).