Jones Valley Urban Farm was re-introduced late last week to members of its email list and visitors to its website as Jones Valley Teaching Farm.
The new name also introduces a new logo to the community – the second such change in recent years for the nationally-acclaimed Northside institution. The note from the organization points out something that few would argue:
…while many people know us for our delicious produce, many don’t know that it’s not the primary function of our organization. Since its inception, our mission has been to empower future generations with an education to eat smarter, think healthier—and live better.
They pointed out that the name change didn’t mean they’d be changing what they were already doing, though they did mention a return of the on-site farm stand and the coming fundraising campaign to help fund new efforts focused on education.