Continental Airlines recently announced that they were starting nonstop service to Cleveland, OH from Birmingham, AL. Well, today’s the official ceremony recognizing the beginning of the service - even though service actually started yesterday. The flights will be operated by ExpressJet flying under the Continental Express flag.

There will be two chances to leave The Magic City daily to check out the Rock & Roll Music Hall of Fame, the Indians and (most importantly for basketball fans) LeBron James and whoever the other team is that’s playing the Cavaliers…

… and we get a chance to win over some more converts.